effective factors on reducing the number of spectators in iran football premier league

نویسندگان

amir reza khadem azghadi department of sport management and media, faculty of sport sciences, shahid beheshti university, tehran, iran

mohammad reza boroumand department of sport management and media, faculty of sport sciences, shahid beheshti university, tehran, iran

mohammad hosein salari department of sport management and media, faculty of sport sciences, shahid beheshti university, tehran, iran

چکیده

because of reducing the number of spectators of football premier league, this study is seeking for identifying factors put the most impact on this decline. the statistical population consisted of all spectators in iran football premier league in 2015-16, out of which 395 spectators were randomly selected as the research samples. the data were collected via a researcher-made questionnaire. the first part of the questionnaire included demographic information and the second part, at 6 aspects, includes 35 questions analyzing the reasons for reducing the number of spectators in iran's football premier league. for analyzing data, it was used from first and second order confirmatory factor analysis based on structural equations through using spss 20 and lisrel 8.8 software. the results of first order confirmatory factor analysis showed that the measurement model of factors affecting on reducing the number of spectators of football premier league is an appropriate model and model parameters are significant. all factors are approved as effective variables on reducing the number of spectators of football premier league. the results also showed that the second order measurement model of effective factors on reducing the number of spectators of football premier league are also appropriate, and economic, facilitative, administrative, technical, cultural-social, and personal-family respectively put the most effects on reducing the number of spectators of football premier league. it is suggested for the sport marketers to analyze identified factors in this research and develop applicable strategies and guidelines for them.

برای دانلود باید عضویت طلایی داشته باشید

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

Effective Factors on Reducing the Number of Spectators in Iran Football Premier League

Because of reducing the number of spectators of football premier league, this study is seeking for identifying factors put the most impact on this decline. The statistical population consisted of all spectators in Iran football premier league in 2015-16, out of which 395 spectators were randomly selected as the research samples. The data were collected via a researcher-made questionnaire. The f...

متن کامل

the effect of outcome uncertainty induced by increased competitive balance on spectators' attendance demand in iran football premier league

the aim of the present study was to examine the effect of outcome uncertainty induced by increased competitive balance level on the amount of spectators' attendance in iran football premier league. therefore, the amount of spectators' attendance in iran football premier league was prepared, collected and organized in detail by library sources, the present sources of league organizatio...

متن کامل

the impact of e-readiness on ec success in public sector in iran the impact of e-readiness on ec success in public sector in iran

acknowledge the importance of e-commerce to their countries and to survival of their businesses and in creating and encouraging an atmosphere for the wide adoption and success of e-commerce in the long term. the investment for implementing e-commerce in the public sector is one of the areas which is focused in government‘s action plan for cross-disciplinary it development and e-readiness in go...

The Impact of Managerial Changes on Performance of Football Clubs in Iranian Premier League

The purpose of the present study is to investigate the impact of managerial changes on the performance of football clubs in Iranian premier league. The statistical population of present study contains all clubs which participated in 12 seasons of Iranian football clubs premier league from 2001 to 2013. The whole data was extracted from the archive of premier league organization and Foolad ...

متن کامل

the effect of stability and its factors on team success in iran football premier league clubs

the aim of this study was to investigate the stability of various factors influencing iran football premier league teams (manager, coach, players) and their role in their team success. the method was descriptive-correlation and the statistical population consisted of all team of iran football premier league from the 1st to the 11th round. for data collection, which included names and numbers of...

متن کامل

Factors affecting brand loyalty sports apparel purchase decision makers in the Premier League football clubs

Today, the brand's customer loyalty is key to business success, Many companies try to increase loyalty among customers to expand their brand. The aim of this study was to identify factors influencing the loyalty of purchase decision makers of the clubs and football players to sports apparel brand in the eleventh round of the Premier football League. Methodology of this research was surveying an...

متن کامل

منابع من

با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید


عنوان ژورنال:
وقایع علوم کاربردی ورزش

جلد ۴، شماره ۲، صفحات ۵۹-۶۶

میزبانی شده توسط پلتفرم ابری doprax.com

copyright © 2015-2023